The way couples find wedding businesses has changed enormously, with AI answers, shifting algorithms and shrinking social reach all reshaping where their decisions are made. Through all of it, a recommendation from a trusted, independent publication has only grown in value, and that’s exactly what we give the businesses we partner with.

Weddings are about people, and so is everything we do. In an age that’s racing to automate creativity, we’ve spoken openly and often about protecting human talent and connection, and we’ve made a firm commitment to championing the skill, imagination and care that people across this industry pour into every couple’s day. You’ll never find soulless, AI-generated content on Love My Dress – you can read our views on AI here (we have a lot more to say here, so watch this space. In the meantime, you may wish to bookmark this page).

That’s why couples trust what they find here, and why Google and AI tools value it too, as they look more and more for genuine, independent sources when deciding who and what to recommend. So when we write about your business, your work is introduced by a voice couples believe in and recognised by the tools they’re asking, and it keeps being discovered through search and Pinterest long after it’s published.

Most businesses join our Wedding Directory, choosing from four membership levels that each offer a different range of support, from a beautifully presented listing and visibility on a trusted platform, through to editorial features on Love My Dress and one-to-one support in helping your business be more visible online.

Or simply work with us on a custom campaign. You don’t need to join our directory to work with us – if you’re launching a collection, opening a boutique or hoping to reach new couples, we can build a standalone campaign around exactly what you want to achieve, from a competition or giveaway to a dedicated newsletter, a filmed interview, a place in our shop or a bespoke collaboration. Just get in touch and we’ll shape it with you.

Tell us a little about your business using the form below. There’s no obligation, and once you’re approved you’ll receive access to our media pack, membership options and pricing, so you can join whenever you’re ready.